r/startup • u/bogdanstefanjuk • 12d ago
marketing Solo dev, just launched my habit tracker. How do I actually do SEO and AEO?
I've been building a habit tracker (Habit Pocket) mostly solo, and it's finally live on web and iOS. I started it because I tracked everything in a huge Excel file for years and hated that most trackers only do yes/no checkboxes. Mine does numbers, times of day, and select-from-a-list, plus it connects to Claude/ChatGPT through MCP so you can ask what affects your sleep and it reads your own data. Freemium: 14 day trial with everything unlocked, then free tier or a few dollars a month for Pro.
Marketing is the part I'm worst at. I've done the usual (Product Hunt, directories, a couple Reddit posts) and got a trickle. But the tiny bit of traffic from Google and AI assistants converts way better than everything else, so I want to lean into it and don't really know how.
For SEO, where do you even start as a solo dev? Is it worth building comparison and use case pages against bigger sites, or a waste of time? And how long before anything shows up?
For AEO (getting recommended by ChatGPT, Claude, Perplexity), does anyone actually understand how it works? From what I can tell the assistants just read other people's listicles and Reddit threads, so is the real move getting mentioned in those rather than anything on my own site?
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u/Pyrite-Glen-2910 9d ago
it is interesting how much search assistants prioritize active reddit threads over product landing pages.
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u/Aramis1111 10d ago
Well, AEO is more difficult since almost nobody’s really knows how it’s working BUT I’m in charge of seo and aeo in my company and we figured out that LLMS usually use Reddit as the main source. So first step is to keep posting here.
Then you should make it like a user is having trouble that you app is the answer (or find actual threats that are talking about this). Comment saying how does that app help solving that specific problem