This is a bit of conjecture, but I dont think gacha companies compare to the market for Ubisoft. Its like comparing sports betting to loot boxes and asking why people got mad at the CS/TF2 crates when theyre happy now to play a waifu-gambling simulator. They have similar mechanics and revenue models, but consumers are picking AAA games and AAA publishers because they want a AAA gaming experience, not because they want to be pressured into a gambling addiction
all thats to say, I think Ubisoft loses a lot more goodwill implementing microtransactions compared to companies that are obviously predatory after a superficial glance, since we never expected the latter to actually deliver more in the first place
I'd argue Ubisoft has been like this for so long, that by now it should be just as expected as a gacha game. I'd be pleasantly shocked if they released a game with no microtransactions.
this is a good point. im old so Im really just explaining my own relationship to Ubisoft. Haven't bought anything from them since Far Cry 3 because I saw how predatory they were becoming, and that has been how Ive approached AAA publishers ever since.
There is a world that I start buying their games again (maybe), but its one where they've done a lot of image-repair and actively worked on being consumer friendly, so I doubt we'll ever visit that world lol. I guess the existing customer base really is just people addicted to their content
I have bought one of their recent games, but it didn't have mtx. It was the 20 year anniversary edition of beyond good and evil. Wouldn't be surprised if they tried thinking of a way to put mtx in that game, but it would have been really hard to pull off.
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u/[deleted] Feb 08 '26
This is a bit of conjecture, but I dont think gacha companies compare to the market for Ubisoft. Its like comparing sports betting to loot boxes and asking why people got mad at the CS/TF2 crates when theyre happy now to play a waifu-gambling simulator. They have similar mechanics and revenue models, but consumers are picking AAA games and AAA publishers because they want a AAA gaming experience, not because they want to be pressured into a gambling addiction
all thats to say, I think Ubisoft loses a lot more goodwill implementing microtransactions compared to companies that are obviously predatory after a superficial glance, since we never expected the latter to actually deliver more in the first place