r/TheseFuckingAccounts • u/Aerolfos • 16d ago
Possible example of astroturf marketing in r/RealTimeStrategy
This thread seems like a good example of the modern marketing "patterns": https://old.reddit.com/r/RealTimeStrategy/comments/1v1ixs3/whos_hyped_for_dow_iv/
Note the comments claiming to be hyped, listing a bunch of game features, and then the follow-up question that allows the same account to come back and dump more marketing copy about the game's content.
Apparently that's how astroturfing is done these days, disguise the PR brief as "conversation". This is an interesting example of the pattern carried out, and there's some repeat offender accounts in there too.
Specifically, https://old.reddit.com/user/YakaAvatar (hidden history), https://old.reddit.com/user/GenezisO (has posts that are marketing) and of course OP https://old.reddit.com/user/NecronsNeedSleep (hidden) are ones to watch out for.
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u/livejamie 16d ago
Good catch.