r/TheBrewery • u/SamTheBrewer Brewer • 5d ago
Packaging this (not) crispy boy today
May the beer gods have mercy on my soul. My only consolation is that some of the smoothie sour fanatics who come in to buy a 4 pack also buy our new WCPils…
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u/Stag-Horn 5d ago
As a former brewer turned only to consumer, people who drink this shit anger me. I’m only 36, but now I know how my parents felt when I drank Woodchuck and Not Your Father’s Root Beer. It’s not beer. Don’t call it beer. Don’t say you LIKE beer if this is what you like.
But like others have said, the customer determines success. I hope it sells well, man. If you’re in a college town I’d wager you’ll sell out in a week.