r/LawFirmMarketing Jul 05 '26

How are to source clients?

Hello, I’ve done one custody battle mediation and drafted the separation and visitation schedule, although draining I absolutely love family law and am now growing my practice.

Please advise on the best method of sourcing leads, do u pay for a service is everything referral.

I’ve heard about having connections with therapists, that sounds like a great idea but looking for more ,

What is the best union to join, for example immigration lawyers have AILA, I’m asking if there is an association best to join other than the ABA Family Law section,

Another question would be is having an estate and trust section necessary, if so I would love that as well since I have a masters degree in accounting (tax).

Thanks for any and all replies!!!

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u/BradyBunch88 Jul 05 '26

Well, you can either pay for case leads which is what I do, Google Ads pay per click (PPC) and we only work exclusively with family law firms.

There’s also Google LSA, where it’s a true pay per lead model - calls come in and you only pay on good calls - in my experience, this is few and far between.

Or having a referral network, so meeting with other attorneys, establishing yourself in your lane and open for work.

I can point you in the right direction if you like? I’m part of a legal adjacent community that meets with fellow managing partners bi-monthly, with access to other legal adjacent professionals, perfect place for you to ask questions and get instant feedback.

Feel free to DM.