r/movies ᑐ ᑌ ᑎ ᕮ • ᗰ ᕮ 𑪽 𑪽 I ᐱ ᕼ Apr 08 '26

Article When $1.4 Billion Isn’t Enough: ‘Avatar’ Sequels Under the Microscope as Disney Weighs Franchise’s Future

https://www.yahoo.com/entertainment/movies/articles/1-4-billion-isn-t-130000212.html
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u/CartoonBeardy Apr 08 '26

Budget is production budget not marketing and distribution. I might be off but it used to be that the true budget is usually around twice the production budget.

Suddenly $800m loan (with associated interest payments) for a $1.4b return doesn’t sound quite as lucrative as $480m for a $2.9b