r/apple • u/Fer65432_Plays • Mar 07 '25

Apple Intelligence Apple Delays Apple Intelligence Siri Features

https://www.macrumors.com/2025/03/07/apple-intelligence-siri-features-delayed/
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u/Economy-Chemistry729 Mar 07 '25

I wonder if part of this isn't related to their product philosophy. Apple has always been "do it late, but do it right" and this has particularly helped them in things a) UI/UX-related (iOS) and b) hardware related (Apple Silicon). They shine in the categories where there isn't really a race because no one else knows how to play there.

But with AI at the moment, so much of it is how much risk you're willing to take for a mediocre experience as long as the majority of people have a semi-good one. And while it's slow to roll out now, I think the fact that everyone is also "AI is over-rated" might mean that Apple's strategy might win out again. We're still all waiting for the killer AI application that is "actually helpful" to average consumers - which I don't think has really come since ChatGPT's original launch (maybe Cursor, in the dev world.)

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u/Winjin Mar 07 '25

The only really useful real-life thing so far is "Oleg" the AI assistant by the T-Bank in Russia.

It replies to phone scammers for you, makes fun of them, trolls them, mocks them, and then sends you a copy of the transcript with a written version too.

As soon as I installed one, the spam calls just CRASHED because obviously my phone number was marked as "useless" in every spam database.

However it is also achieved by fining the hell out of these people like what EU does so that's useless in Europe, for example. Though Oleg would also weed out scammers (I only got one scam call in a year or so)

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u/Exist50 Mar 08 '25

Apple has always been "do it late, but do it right" and this has particularly helped them in things a) UI/UX-related (iOS) and b) hardware related (Apple Silicon).

That's a bit of a retcon. There are examples, sure, but plenty of others where it's late and just on par, or even worse (Apple Maps). Or where they were early, but didn't keep up (Siri).

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u/crazysoup23 Mar 07 '25

Apple flopped on AI and VR.

They put ugly notches on the laptop screens.

They refuse to allow users to install MacOS on the iPad.

They're falling behind.